Great article. I agree with the main thesis that Apple is not likely to make a big disruptive move in fintech. Apple's goal is to to provide its users the best UX, which they do. That helps sell more devices, but that is secondary. Competing with payment processing partners has no value.
The best non-compete example is the mobile carriers. In contrast, Apple did compete with Intel, because Intel failed to keep up.
Great article. I agree with the main thesis that Apple is not likely to make a big disruptive move in fintech. Apple's goal is to to provide its users the best UX, which they do. That helps sell more devices, but that is secondary. Competing with payment processing partners has no value.
The best non-compete example is the mobile carriers. In contrast, Apple did compete with Intel, because Intel failed to keep up.